It’s tough to find a new way to advertise a motion picture in Hollywood these times, but the new “Transformers” movie just took a giant leap for public relations. The future “Transformers One” went considerably over and above uploading a trailer to YouTube by 1st launching that trailer into Earth’s ambiance and debuting it in room.
The far-out publicity stunt was allegedly the to start with of its type in the motion picture small business. In the promotional clip shared by Paramount on Thursday, affable stars Chris Hemsworth and Brian Tyree Henry respond to the stunt as they look at it happening ahead of introducing the new trailer.
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It was all carried out using a weather conditions balloon with a digital camera and tablet hooked up. As soon as the system reaches an altitude of 125,000 ft, the pill performs the trailer, which is demonstrated although the camera’s sky-substantial watch of the planet is found all around the edges of the body. It helps make for a quite amazing video clip. Look at the complete factor down below.
Despite its identify, “Transformers One” is the eighth significant monitor outing focusing on these shape-shifting robots that Paramount has made considering the fact that 2007. The movie will act as a prequel to the whole franchise and middle on the early marriage concerning series icons Megatron and Optimus Primary.
In contrast to the other “Transformers” films, this a single will be animated. Alongside with Hemsworth and Henry, voice stars incorporate Scarlett Johansson, Keegan-Michael Essential, Steve Buscemi, Laurence Fishburne and Jon Hamm.
“Transformers One” is expected to strike theaters on Sept. 20.
